Regardless of one’s industry, it’s essential to capture people’s attention in less than three seconds. The digital landscape, where more than 60 billion messages are sent each day, has changed the way people operate both on and offline. In a world with shorter attention spans, those who want to succeed in the mad scramble for customer attention have to create products, services, and content that stand out.

Luckily, after testing 150,000 variations of hook-points online, digital strategist Brendan Kane truly knows how. He's worked with A-list celebrities like Taylor Swift and Rihanna, and the world's largest brands such as Paramount, Disney, Fox, Netflix, and LinkedIn.

In this session, Brendan reveals the strategies he uses for celebrity and corporate clients so attendees can learn how to stop people from scrolling through their feeds and start paying long-lasting attention to their accounts. Brendan demonstrates how to apply these strategies offline as well to effectively land A-list clients, major business deals, and inspire teams to work more passionately.




It no longer takes years and millions of dollars to gain the attention of millions of people around the world. And no longer is this attention limited to major corporations, mainstream brands, or celebrities—now virtually anyone’s content can reach millions of people.

However, with more than 60 billion messages sent on digital platforms each day, those who want to gain mass exposure need a growth strategy and need to know how to best take advantage of the numerous social platforms available. In this session, digital and innovation strategist Brendan Kane will show participants how to:
Uncover the core insights about establishing and growing digital audiences that he learned by building online platforms for A-listers including Taylor Swift and Rihanna
Gain an authentic, dedicated, and diverse online following from scratch in less than 30 days and how participants can do the same
Create unique and valuable content that will engage their core audience
Build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.

Brendan Kane will let you steal his science-backed guide to going viral that allowed his team to generate 60 billion views and 100M+ followers.

You’ll find out how to activate research and data to stand out among the competition, get tactical ways to replace failed content creation models with a tested strategy that guarantees results, and leverage social media algorithms to skyrocket your reach.

Brendan will teach you how to maximize your investment of time, energy, and money and demonstrate how to monetize your audience’s attention.

Has three best selling books published: Become Your Ideal Self, The I in Team, and Guide to Thrive.

Brendan went on to build applications and platforms for celebrity clients like Taylor Swift, Rihanna, Xzibit, Charles Barkley, Michael Strahan, super model Adrianna Lima and pro skateboarder Ryan Sheckler. Brendan is known for creating an innovative application for Taylor Swift and Rihanna that can automatically turn any Facebook profile into a website in less than 60 seconds. The applications and platforms Brendan created for his celebrity clients have been accessed by 50 million+ people worldwide.

He also served as a consultant for the NHL and NFL Players Association on how to bolster their digital offering to both players and fans.

In partnership with MTV, Brendan conceptualized and built an advertising technology that monetized consumer to consumer interaction within social networks. This technology was utilized by MGM, Lionsgate, Sony, Yahoo, MTV, Rockband, and Vice Magazine.

Brendan is currently advising Strike Social, the largest TrueView Advertising and YouTube Intelligence Company, on the companies entertainment partnerships. Strike Social runs over 2,500 TrueView campaigns a day for brands such as Disney, Fox, NBC, Netflix, XBOX, LinkedIn and many notable fortune 100 companies.

Brendan started his career at Lakeshore Entertainment where he oversaw all aspects of Lakeshore’s interactive media strategy. At Lakeshore, he worked on 16 films that generated worldwide gross of $685 million dollars. While at Lakeshore, Brendan pioneered the first ever influencer campaigns to effectively promote Lakeshore’s movies.